During the Salesforce’s annual Dreamforce developer’s conference, Marc Benioff, company’s CEO and Co-founder said that, we are expecting to unveil a cryptocurrency/blockchain services for Salesforce Customers.
The market related to crypto applications and blockchain technology is on the launch pad, however, the technology is going through it development stage. It has expected to touch the mark of $2.1 Billion this year in Global market, which is more than double the capital invested in 2017 in the same technology, as per the recent study by IDC an Analyst firm. Blockchain is a technology which is based on the similar concept of cryptography which is utilized for cyrotocurrencies like bitcoin, is right now being tested for numerous diverse apps in Government, business and other areas.
Salesforce is very broadly targeting blockchain in addition to other trending technologies like IoT and AI. Benioff shared his experience that, one day he met a guy at bar, who was also an attendee of the blockchain conference, where he was a speaker.
Benioff said that, ‘I have been thinking of the new Salesforce strategy in blockchain, and then suddenly it clicked that, ‘If you do this, this will happen, then you need to do this in order to achieve this’, all these random thoughts are like a tornado in my mind.
Benioff further stated that the time if ideal to look into the new possibilities and opportunities which positively can bring by the blockchain technology. He further added to this that, ‘there are times when the urgent become the important, especially when the idea has the potential to be a game-changer and it really can make it happen.’
As soon as the things happens as expected, we will say everybody to stop and make a decision that this is what we are going to do from now and will do or build something new on the whole.